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What You Need to Know About the Printing Industry in 2018

With the rise of the digital age, all industries have been experiencing rapid changes in the way they run their operations. From online marketing to technological changes in machinery, industrial development is happening, and at a fast pace as well. The printing industry is no stranger to these developments. So, if you own a printing company or plan to buy a printing franchise, here are the things you need...

Approaches Used In Professional Social Media Management

Digital marketing is currently among the most effective marketing techniques. This follows the increased use of the internet among consumers for shopping and finding items. Social media is among the most efficient digital marketing platforms. There is more to social media marketing however than owning an account and posting on it at regular intervals. Getting an Ottawa social media management expert to help...

3 Components of a Good Digital Marketing Strategy

In the past, billboards are one of the most effective ways of advertising your business. But these days, when everyone is glued to their smartphones, how will they notice your billboards and print ads? This is why digital marketing is so important in growing your business. If you still don’t have a digital marketing strategy, you shouldn’t waste more time. Here are three key elements to remember. Website Think...

The Main Types of Navigation in Website Design

Your website design should provide a user experience that is as memorable as possible. Navigation is hence one of the chief elements in web design. A well-designed navigation system makes your site easy to use and enhances its user experience. A Greeley web design company has the required expertise to link your navigation and web design so that they work together seamlessly. Failure to do this will only frustrate...

Launch of iPhone X in Australia Sold Out in 2 Hours

The launch of Apple’s iPhone X in Australia set a new record for sales, as many stores have sold out the U.S. smartphone maker’s latest model in just two hours. Apple released the much-awaited handset on Nov. 2, when it attracted a huge crowd. In Sydney, it drew more than 400 buyers along the company’s flagship store in the city. Some even camped out for several days just to be the first in line. Long...

Categories of Digital Marketing Models

Digital technology has changed how businesses interact with their customers. You can continue to engage your customer online long after they have purchased your product. Consumers can also give you feedback on your product and services. To keep up with the technology, businesses should identify a marketing model which fits their strategy and objectives. A firm can also opt to seek the services of a digital marketing...

The Right Keywords for Your First SEO Campaign

Small businesses across the country, even here in Minnesota, have likely heard about search engine optimization and have begun to use it to boost their marketing. SEO can be a hard nut to crack, however, as optimization remains a tricky process. In the area of keywords alone, how can you choose the right set of keywords on the onset? SEO and Keywords Search engine optimization for your Minnesota business refers to...

Summary of the Consumer Buying Process and How SEO Influences It

Businesses can gain a competitive advantage in three fundamental ways. These include having outstanding products, offering lower rates or prices, and provide exceptional customer experience. Among the three options, only delivering exceptional customer experience is sustainable. An experienced SEO company will have the tools and resources to determine the needs, likes, and preferences of your customers. Using...

Email Marketing: A Modern Way to Promote Your Business

Looking for more up-to-date ways to advertise your business? For something more than the phone directory, use the internet and target customers who want your product with email marketing direct to their inbox. When looking for something more creative than advertising in a broadsheet, email marketing provides an affordable alternative that works with a medium that everyone loves — the internet. What Is Email...

Big Companies Favour Algomi Investment

Companies around the world are looking to diversify into different markets. Most recently, UK-based financial company Algomi scored a $10 million investment from pan-European stock exchange Euronext. Along with their Algomi investment, Euronext has recently had a chain of investments, being referred to as an acquisition spree. They have snapped up companies in varying sectors from foreign exchange markets, with...